HoloMe collaborates with singer and songwriter, Amir and his record label Warner Music France, to produce a never-seen-before augmented reality (AR) music video. Using an app exclusively developed by HoloMe for Warner Music France, Amir’s latest music video 5 minutes avec toi has been released in AR using HoloMe’s AR technology. Amir serenades his fans in the revolutionary music video in the form of a hologram. This is the first-ever human hologram music video to be released by an artist; taking artist interaction with fans to a whole new level. Users are able to record themselves dueting and dancing with Amir by their sides as he performs the song. HoloMe has developed an app which is available for download on Android and iOS devices with AR compatibility, in order for Amir’s fans all over the world to gain access to the unique AR music video.
Amir has said: “I’ve always been fascinated by innovation, music and tech. Thanks to Holome’s incredible technology and Warner Music’s creative teams, we managed to mix two worlds that haven’t met yet, into a beautiful app that allows fans to connect with their artist in a whole new manner. The curated videos allow users to create virtual interactions in total freedom of imagination, stronger bonds, through viral media contents that are funny to share and make powerful memories for fans. I am very proud to be the pioneer and ambassador of this ambitious project and I’m sure that many more artists will follow.”