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TRUE FANTASY


Is this a fantasy dream?, sang Ami Aspelund in ESC 1983 and most of the Finns were thinking the same thing on a May night 23 years later. Victory in Eurovision has been just a fantasy for Finns for 45 years, so what would be a better theme for Eurovision 2007 than "Fantasy Dream"? Greeks were feeling the rhythm, Turks were under the same sky and Ukrainians were awakening andFinns will live out the fantasy that came true. That is the red line in all visual effects on ESC 2007 and the theme for the sub logo that will be revealed in January.
YLE has hired a very young Finnish team to take care of all that and the stage design as well. Visual Design will be created by Dog Design agency (Ilona Ilottu, 36, Petri Salmela, 35 and Eeva Sivula, 39). The stage design will be done by students from the University of Art and Design (Kristian Schmidt, 28, Jenni Viitanen, 25, Samuli Laine, 23 and Kalle Ahonen, 25).
Also Finland and different Finnish contrasts will be included, such as summer's light and winter's darkness, hills and mountains in the north and archipelagos in the south, being close to nature and still very high tech, being silent and creatively mad.
"We wanted to find a way to dress Helsinki in Eurovision in a way that it is seen by all of Europe" says Ilona Ilottu. "Our idea is like a kaleidoscope, that portrays the Finnish minimalism".
"The stage design will we based on Finnish mythology, how Väinämöinen showed he was the best singer/storyteller of them all" says Kristian Schmidt, "it's a mixture of Finnish nature, design and high technology!"
TeliaSonera, the biggest telecommunications provider in Scandinavia and the Baltics, is the main sponsor (no Nokia!)

Comments

Anonymous said…
Hi Ilkar,

I have been reading your blog with great interest, one of the most accurate euro blogs i've come across. Please get in touch.
Awa

My address eurovisionfun@yahoo.co.uk

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