Lordi is the leader of Rovaniemi choir and has revealed his target for the money should he win it for his town: the elderly. He is worried about the old people living alone with no friends and relatives nearby. Especially in Lapland the distances can be very long and the nearest neighbour even 20 kms away, His money would go to so called Friend service where people go and visit elderly people living alone. And one thing is for sure: even the grannies love Mr Lordi. Judge yourself in this video (in Finnish). And yes, Mr Lordi finally speaks Finnish in public!